Ben Matthews
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June 9, 2023
2025
UK Social Entrepreneurs: Learning and leadership development programmes
The future of agencies is small and unabashedly human
What’s being sold to us is a machine that is promised to do everything
The silent climate majority
Sussex Day: 16 June
Japanese Minimalism
How nonprofits are using AI
Art moves your soul while Content moves your clock
Agency Transformation: A 5-Year Roadmap for Survival and Success
Google Analytics Glossary: Key Terms and Definitions
Leaving London
2024
Why is UK mobile signal so bad?
Toolkits, guides, and resources on advocacy and campaigning
How charities can use social media listening to engage audiences during the General Election
Strategic lead generation and paid media campaign increases email subscriber list by 73% for SME Climate Hub
Delivering global environmental education through the design and launch of Plastic Changemakers
Peeknote #2
Ecologi award Empower Silver in inaugural For Our Planet awards
On human and organisational sensemaking
An Infinite Shortage of Managers
Some little observation
Some thoughts on the real world by one who glimpsed it and fled
Capturing compelling video content for The Climate Pledge at COP28
Inconvenient Mind: paper on the climate mind and the polycrisis
Peeknote #1
2023
Business Black Holes
What next with X?
Empower shortlisted for most Inclusive Agency at the Good Agencies Awards
Challenges in growing an agency
Charities and Social Media: How to use The Charity Commission’s Social Media Policy Guidance
Women’s time has experienced a surge in value
How nonprofits can run successful end-of-year fundraising campaigns using paid media
Meta’s fundraising tool changes: Facebook Fundraisers now charged donation payment processing fees
Empower’s B Corp Impact Report
Charity Logo Quiz: How many causes can you name?
Do doctors live healthier lives?
How to set a sustainable social media strategy
The best online accounting software for small business and freelancers
Developing Leadership Skills
What are Employee Ownership Trusts?
How to overcome procrastination driven by anxiety
The Last Question by Isaac Asimov
Agency Worker Regulations (AWR): What is AWR?
AI Beginner’s Reading List
Tips for new fathers (or, how to dad good)
4 ways to make Your Business More Sustainable
Rules for good leadership
Advice for joining the climate justice movement
Writing
Stats
Freelance in 30 Days Book: Get the confidence and knowledge to succeed at going freelance
Contact
About Ben Matthews
How to clear the Twitter Card cache to show the right image
About
Women freelancers surge in the UK, with 63% rise in highly-skilled female freelancers
Freelance Tips: 10 actionable tips for successful freelancing
What Jobs Do Freelancers Have in the Growing Ecommerce Industry
Freelance Marketing Proposal Template [free example template to download]
Freelance Graphic Design Contract [Free Download]
How to find freelance clients and market your freelance business [beginner’s guide]
Win Freelance Work With Better Pricing
Self Promotion – A Freelancer’s Most Important Tool
Impostor Syndrome: Why Beginner Freelancers Are Afraid to Write on Professional Topics
Is coworking really worth it for freelancers?
Best Tips to Write a Freelance Resume
Report: Online Accounting Software is Too Complicated for Freelancers and Small Business and Owners
The 10 Best Sites to Find Freelance Gigs
10 Tips for Writing a Job Winning CV to Be Hired as a Freelance Translator
5 best working from home tips to minimise distractions and maximise productivity
10 best websites to find freelance jobs for college students
How freelancers win clients and beat the competition
10 Best Tips to Grow as a Successful Freelance Developer
Late Payment: What I’ve Learnt from 80,000 Freelancers
5 biggest challenges of freelancing and how to deal with them
The Top Invoice Generator App for Freelancers
How To Keep Data Secure As A Freelancer
9 Must-Have Tools & Apps for Freelancers to Save Time
5 Habits of Successful Freelancers
Freelancers and mental health
What is life as a freelancer like?
Freelance Is My Hobby: 10 Perks of Having a Part-Time Job over a Full-Time One
5 freelance writing jobs you can start today
How to make a good first impression on a potential client
8 tips for how to start a freelance translator business
Making Tax Digital – What is MTD?
How to write a freelance proposal that wins more clients
How To Create A Website That Makes Money
9 tips on how to become a freelance video editor
Avoid freelance bidding platforms and build a freelance business you can be proud of
Freelancing on the side: How to find the time to start a freelance business
When should you turn down freelance work
Never Negotiate Your Freelance Rate
How to handle client feedback like a pro
The ultimate guide to fitness for freelancers
How to Find New Clients as a Freelancer
5 Ways to Start a Freelancing Business While Working Full-Time
How to Write from Home and Earn Money
Becoming a Freelance Resume Writer: A Guide for Beginners
Why plagiarism is a huge risk for freelancers and how to avoid it
Freelance Definition: How the meaning of freelancing is changing
How to write project briefs for freelancers: 6 things to consider
Freelance proposals: a guide to creating a better freelance proposal
Freelance Contract Template [with free example contract to download]
How to build a freelance portfolio that wins clients
Best Freelance Job Websites: Find freelance work online with these freelancer job sites
Best freelance tools and software for freelancers
28 tips from freelance job sites that you can use to be a successful freelancer
Top tech firms: are their employees happy? #infographic
Free freelance invoice templates and generators
Freelance Statistics: The Freelance Economy in Numbers
How to network online as a freelancer
Freelancers consistently overwork and undercharge
Best Software for Small Business
Leadership and mental health: "Bosses burn out too"
What are the benefits of investing in IT and Tech for Small Businesses?
Freelancers need to follow these five pension boosting strategies
Leadership
Agency Financial Forecasting
9 Tips for Launching a Podcast and Getting Subscribers
5 Most Important Digital Marketing Tactics for Every Small Business
How to transfer a website from Wix to WordPress
How CRMs help to effectively manage your business and customers
The Best Link Building Strategies That Build Quality Backlinks
6 Top Tips to Successfully Hire Internationally
How to track Substack conversions using Google Analytics
7 Key Insights on Digital Brand Building
Coronavirus help for freelancers and small businesses
Crafting a Digital Marketing Agency Business Plan
Do freelancers need insurance?
3 Top Tips for PR hopefuls
Social Innovation Camp – 5-7 December 2008
Writing Lightweight Code for Themes & Plugins
Agency Profitability
Subscribe
Line Management: 11 promises from a manager
How to Build Quality WordPress Themes
Getting started as a freelance
Visual CV or infographic as a Job Application
Communicating the Future, Guv
Japan on a Budget for 2 Weeks
The wrong time to go freelance
How do you achieve work life balance as a freelance?
Essential Freelance Reads and Top Freelancer Blogs
Freelance Digital Marketing and Social Media Consultant for hire
How to Become a Freelance Consultant
Where To Find London Tech Events, Meetups and Hack Days
Online Privacy Issues Need to be Easier to Understand
Freelance PR Consultant Q&A: Sam Phillips
Freelance Social Media Consultant Q&A: Damien Clarkson, Social Chic
Freelance Web Developer Q&A: Ross Wintle, Oikos
Freelance Digital Marketing Consultant Q&A: Matt Collins, Charity Chap
Freelance PR and Communications Consultant Q&A: Ruth Walters, Let Her Eat Clean
Tell your freelance story and help others go freelance!
Digital innovation in local government around the world
Economy, Effectiveness, Efficiency: How councils can measure the success of social media
NSA and Prism in the UK: The politics of a privacy plan
Balancing the Positivity Around Crowdfunding
How To Have a Decent Digital Diet
Glamping at Leeds Castle
My Privacy Plan
Japanese Netsuke and Symbiotic Relationships
Suggestions for When That Perfect Domain Name or Twitter Username is Taken
David Foster Wallace: This Is Water (Video and Transcript)
How to build a high performing communications team
How to build long-term client relationships as a freelancer
Free 5-day freelance course
Why I Learned To Code
Find Freelance Work in the Summer Slump
Freelance Mobile App Developer Q&A: Nick Nicolaou
Meeting Heroes: My Y Combinator Interview Experience
Cronycle – easy content and feed curation
Tweetbot, Pocket and Reading It All Later
The Jelly Reading List
Free and High-Quality Stock Photo Sites
Stay Hungry, Stay Foolish
How to Get a Job in PR
Twitter Experiments
Best Social Media Platforms for Social CEOs
The Tenei Carrier: Japanese Elegance and London Living
This Is An Insight: Social Media Week and Quiet Success
Freelance essentials to get in place before making the switch
@benrmatthews
Social Charity Index: 6 ways charities can make the most of social
Future 100 Social Entrepreneurs
PR Guide for Charities: Enhancing Your Organisation’s Reputation
Ammado – The next big thing in online fundraising?
The Freelance Checklist: 25 questions to answer before you start your freelance career
The definition of freelancer is changing: meet the 5 new types of freelancers
How to remove HelloBar on mobile devices on WordPress using CSS
Where do you work best? How to find the perfect freelance work space for you
Personal and Professional Development for Freelancers: Learn More to Earn More
Freelance Journalist Q&A: Sean Hargrave
Freelance PR Consultant Q&A: Katie Moffat, PR and Social
29 essential freelance tools you need to be a productive freelancer
How do you nurture your freelance network? 11 effective ways to grow your freelancer contacts
How to win new business pitches as a freelancer
Freelance Consultant Rates: How To Work Out Your Hourly, Daily or Project Rate
8 simple steps you can take to get the confidence to go freelance
Freelance Copywriter Q&A: Art Anthony, Copywriting is Art
Freelance Accounting: Get Fantastic at Finances as a Freelancer
Moss Graffiti
#Infographic: What’s Working in Digital Non-Profit Fundraising
Nobody can succeed on their own
Reviving My Inbox (or, Email Resurrection)
A Clearly Amazing Idea
Spending Some Time With Airtime
Inc Magazine’s “30 Under 30″
Moving on from Bright One
Watsi becomes Y Combinator’s First Nonprofit Investment
Sending Out an SMS
Finding inspiration in GOOD 100
A new digital strategy for the Olympics
Facebook COO works 9-to-5 every day
A Change of Direction
How Charities Are Using Instagram to Engage Their Communities
Nesta’s Innovation in Giving Fund Videos
How to Launch a New Charity Website
Downing Tweet
Freelance Book Giveaway
Guide to going freelance archive
Today is my birthday, here’s a present for you
Freelance HR Consultant Q&A: Soraya Haffar, Love HR
Managing multiple clients as a freelance consultant
Register your freelance consulting business in the UK, quickly, cheaply and legally
Negotiating freelance rates with clients: tips to get your best fee
National Freelancers Day: Ask me anything!
How to write a brief and what to include
Find freelance work quickly as a new freelance consultant
When freelance projects go wrong, keep calm and communicate
Less freelancing, more consulting: how adding value leads to added income
Finish freelance projects on a high with these 8 client pleasers
#Infographic: NSPCC’s Rebuilding Childhoods Campaign
Freelance info you need for Massive Monday
How social media has changed and how you can benefit
Freelance book now available
Self-publishing a book on freelancing in 100 days
Freelance Contracts: How to create client contracts the right way (and a contract creation tool to help you)
5 Reasons Freelancers Love The Way They Work
Freelance WordPress website designer for hire in London, UK
Freelancer of the Year Finalist
Digital Trends For Freelancers
Freelance Inspiration (#Infographic)
Where to find freelance clients
London Coworking Spaces
Freelance Document Templates: Contract, Invoice and Proposal Templates for Professionals
6 freelance tips for new freelance consultants
Time For Tech For Good
How much experience do you need to go freelance?
Tech For Good: The Rise of a Movement
Time Doctor Review: Time Tracking Software for Freelancers
Havana, Cuba in one week: budget travellers’ guide
Freelance Digital Marketing Consultant for hire
Freelance Social Media Consultant for hire
Freelance PR Consultant for hire in London
Freedom is the new wealth: 68% of freelancers say life has improved since going independent
Freelance Content Marketing Consultant for hire in London
Freelance Google Ads and PPC Consultant for hire in London
How can I be productive when working from home?
Building a Freelance Career in Web Design
Freelance Facebook Ads Consultant in London for hire
Social Media Consultant for hire in London
How to dress for a job interview – infographic
Freelance Guides, Tips and Tricks
Find New Freelance Opportunities with the Internet Marketing Infographic
Freelance web developers: How to find and hire the best
How to drink whisky
Public Relations Guide for Freelancers and Small Businesses
Privacy
How to cope with email chaos and benefit from professional email platforms
How Small Businesses Are Becoming Competitive Using CMMS
Why SMEs Need HR Services
5 Ways to Increase Your Chances of Getting Hired as Designer
How can I not get overwhelmed as a freelancer?
Freelance Digital Marketing and Small Business Advice
4 Things You Need to Know About Creating Business Brochures
How to create and use a PGP key with GPG Suite and Mailvelope
The importance of paper-based communication in a digital world
7 Tips to Help You Make More Money When Doing Surveys
Why Freelance? Flexibility, Freedom and Additional Income
How do I get a competitive edge against other freelancers?
Sponsored posts and guest articles
Quickbooks Review – Online Accounting Software for Small Business and Freelancers
Philanthropy and Ecommerce
3 Realities of Freelancing and Self-Employment
Understanding Video Formats And What They Do
Artificial Intelligence: Should Freelance Writers be Worried About It?
Voice Search For Social Media – Challenge And Changes
Advantages And Disadvantages Of Paid Survey Work
Avoid These Law Firm Marketing Mistakes
How to hire a freelance SEO consultant: the SEO consultant selection guide
Macau City Guide: The Vegas of the Orient
How can I be less lonely as a freelancer?
Tips for acing your interviews and getting an executive position
How to create a profitable ecommerce business
How to write better emails, letters and reports
Freshbooks Review – Online Accounting Software for Small Business and Freelancers
Attention Freelance Writers: Nail Your Editing and Proofreading with These Tips
How to get paid as a freelancer
8 Effective Tips To Launch Your Freelance Video Production Career
Freelancing — Your Best Opportunity for Freedom of Work
Why is My Home Wi-Fi Not Working?
5 Ways to Improve Search Engine Visibility with Content Marketing
5 Essential Skills Freelance Content Writers Should Have
The Best Invoice Generator for Freelancers
How To Successfully Run Your WordPress Freelance Business
The Importance of the Digital Product Experience When It Comes to Marketing
How to Improve The Productivity of Your Marketing and Sales Team
E-commerce Marketing: 7 Tips to Humanize Your Marketing Strategy
The Email Marketing Guide for Small Businesses
How to Make Your Website More Appealing
Key Areas To Focus On In Your SEO Strategy
3 Customer Service Brands Whose Efforts You Might Want to Replicate
Mistakes
Social Media Freelance Rates: How much should social media consultants charge
How to start a freelance blogging business
Millennial Freelancers: Why freelancing is the perfect career for millennials
Starting a freelance career as a web designer or developer
Freelance confidence: are you good enough to freelance?
What is IR35? Does IR35 apply to your freelance contract?
To freelance or not to freelance? Advantages and disadvantages of going self-employed
How to set up a freelance business: Flat Rate VAT vs Regular VAT
Freelance Expenses: What expenses can your claim as a self-employed freelancer?
How to calculate how much to charge per hour
Best way to start freelancing online quickly
7 tips for building an effective sales strategy as a freelancer
How do I start as a freelancer?
The best marketing skills for freelancers to learn today
The most important business writing skills for freelancers to improve today
How Coworking is Boosting Productivity
Time-saving Proofreading Techniques for Freelance Writers
Freelance Work: Where to find it, how to win it, how to keep it
Self assessment tax returns: how to guide
Freshbooks Review – Online Accounting Software for Freelancers
10 Best Tools and Apps for Freelance Writers
Freelance Sales: How will sales will help your freelance business?
What is a balance sheet? Definition and examples
Mortgages for freelancers: Can you get a mortgage if you’re self-employed?
Freelancing for women works but motherhood makes it much harder
Freelance Accounting Glossary: Definitions, Terms and Meanings
4 Biggest Benefits of Freelancing: Flexibility, Balance, Freedom, Working From Home
How to Pick a Highly Profitable Freelance Writing Niche
Why every freelancer needs an email newsletter list (and how to start your own)
Fiverr Review: Is Fiverr worth it?
Losing key clients
Consequentialist backchaining: working backwards for decision making
Freelance Social Media Rates: How much should social media freelancers charge?
Freshbooks Review – Online Accounting Software for Freelancers
Self assessment tax returns: how to guide
Find freelance jobs online with these freelancer websites
Guide to the gig economy
Shopify Review: Why you should be using Shopify as a freelancer
Freelance Web Design Rates: How much should web designers charge?
Hello Bonsai Review – Freelance Invoice and Contract Software
Freelance job trends
Freelance Graphic Design Rates: How much should graphic designers charge?
Rudolf Steiner’s Architecture of the Home
Descriptions of trees in The Overstory by Richard Powers
Project and resource management tools for agencies
What is your AI strategy?
What makes a business sustainable?
Notes on A Simpler Life by The School of Life
The internet is over
What are Employee Ownership Trusts (EOT)?
No more zero days
No clients on a dead planet
Strategy Reading List and Resources for Beginner Strategists
Sunday Night Blues
Reading time
Calculating the best table and seating position at restaurants
A list of emotions
How to scale from a freelancer to agency
How to scale from a solo freelancer to an agency
How to charge for your advice
Dealing with inflation challenges for agencies and services businesses
How small businesses can cope with employees going on sick leave or holiday
How to tell clients you’re raising fees
Why web developers charge for small website changes
Best CRM for freelancers
8 Business Branding Trends Freelance Consultants
Sick pay for freelancers
The right time to quite your job and go freelance
How to become a freelance social media consultant
Student Freelancing: Earn While You Earn at University
What is freelancing?
How To Setup and Run a WordPress Blog on a Custom Domain
How to get new clients as a freelancer
50 freelance tips for new freelancers
How to be productive in coworking spaces
How to use Google Analytics to find out the lead source and where prospects come from
How to switch to an Instagram Business Profile
Pop Your Filter Bubble
How Brexit will affect small business and freelancers
How to find and hire a freelance consultant
Revolut Review: Business banking for freelancers and small business
How to work as a self employed freelancer
6 ways freelancers add values to businesses and the economy
Freelance or employee: 3 freelancers illustrate which is better for you?
How Freelancers Can Crush the Competition and Win the Clients
Self Assessment Tax Calculator: How much tax will you pay?
Freelancing in the UK:
How will sales will help your freelance business?
10 Free Project Management Applications for Self-Employed Freelancers
How to start a freelance business
How to get started as a freelancer
How to freelance online
Freelance Training Course – Learn how to build your freelance career online
Crunch Accounting Review
How to start a freelance creative business
Free, fantastic freelance advice delivered to your inbox!
Free Ebook: How to Become a Freelance Consultant
Freelance Expenses: What costs can you claim for?
How To Go Freelance
How to pitch your tech startup to journalists and media
Social media stats for charities and nonprofits
How to film video at home when presenting or recording webinars
Twitter adds public view counts: 6 responses to consider
2022
Twitter copypasta policy limits the visibility of mass-coordinate tweets
Empower welcomes three new team members to bolster digital and social media offering
Role opportunity: Freelance social media manager
People and planet over profit: Setting a North Star for a purpose-led digital comms agency
Illustrated ‘extreme storms’ quiz generates 5,000 leads for Shelterbox
Empower gains B Corp status, reinforcing our commitment to running a sustainable business
MindForward Alliance increases website traffic by 42% and downloads at a 35% conversion rate
Best climate change podcasts
Free Social Media Listening Tools
How digital marketing audits give clarity and confidence to improve digital results
From climate commitments to climate action: 10 climate change trends to aid your comms campaigns
COP26: compelling climate content for global climate change conference in Glasgow
Job Opportunity: Account Manager
YouTube SEO and Video Optimisation Best Practice
Google Ads for Charities: How to get started
5 Charity Digital Trends
2021
Charity Videos: How charities can get the best ROI from video content
10 lessons from a remote-first agency
Empower joins as a supporter of the Better Business Act
Empower helps Place2Be generate 16,000 sign-ups at a 9% conversion rate through Facebook Ads and Google Ads
Climate Change Acronym Quiz
What is COP, the Climate Change Conference? (Conference of Parties)
Climate Change Glossary and Definitions
Cutting through at COP: Digital comms for climate change
Turning key metrics from red to green in just 3 months for First Draft News
How to reactivate your Google Grants account after a suspension
Open call: Freelance social media community managers, video editors and paid media specialists
Job Opportunity: Agency Assistant
Increasing leads by 283% at a conversion rate of over 42% for Breakroom
Agencies for Good
5 key takeaways from the Climate Justice Playbook
Job Opportunity: Digital Account Manager
Best Climate Change Newsletters
Job Opportunity: Digital Marketing Consultant, Climate Change Specialist
Job Opportunity: Social Media Consultant
How to fix the “Your pixel is being used on new domains” error on Facebook
How Empower are working to recruit a diverse workforce
How to fix common SEO issues: 404, 500, orphans and redirect chains
Twitter Hashtag Tracking: 4 Alternatives to Topsy
The top 10 Empower articles of 2020
How to increase email newsletter open rates
Giving Tuesday: Facts and Stats
2020
Circle of Change: Empower’s Charity of Choice for 2020
Empower wins best not-for-profit campaign at UK Agency Awards
With fundraising using Facebook Ads, the answer is in the algorithm
Charity Sector Glossary of Terms and Definitions
Digital comms for climate change: Empower at Climate Week
How to promote a charity website using digital marketing
Congratulations to Empower’s Alice Rath, a Diana Award Recipient for 2020
How digital marketing can help you reach your audience
Black Lives Matter and being an active ally
How empower helped Tap Twinning’s Coronavirus fundraising appeal raise £500,000
Free Facebook Tools for Charities and Nonprofits
Launching online marketing training for charities and nonprofits
How to connect Facebook Lead Ads to Mailchimp without using Zapier
Facebook ad policy questions answered by former Facebook ad reviewer
Facebook Ads for Charities: Driving Charity Donations and Fundraising ROI
London Event Venues for Charities
How to track PDF downloads in Google Analytics 4
What to look for in Google Analytics as a small to medium-sized charity
How Empower launched Ladybird’s Instagram account and helped build a community
How to keep your nonprofit’s new supporters engaged with compelling welcome emails
Job opportunity: digital marketing consultant
Charity Digital and Tech For Good Events Calendar 2020
2019
How to get authorisation to run political and social issue ads on Facebook and Instagram
How Empower delivered a record-breaking relaunch of #FRO and increased attendees by 73%
How to write an effective media strategy for your charity
The best online accounting software for small business and freelancers in 2019
Climate Change and Sustainability Events Calendar
Google Ad Grants Support: Question and Answers to Help Charities Stay Compliant
How Empower helped Donorfy grow website traffic by 267% and signups by 218%
Videos for Charities: what makes the best charity videos so impactful?
Digital Charity and Tech For Good Events Calendar [2019 Update]
Fastest WordPress Hosting – 2019 Guide
Fun with Google Maps: How to display individual events for mass-participation campaigns
2018
How to ensure your paid and organic Facebook activity work in harmony
How Empower helped Medical Aid for Palestinians raise thousands during Ramadan
How to benchmark your GDPR opt-in rates (aka re-permissioning)
How to use social media videos to drive action
Top ecommerce trends in 2018
Dealing with digital marketing changes
Using Facebook Ads to test your digital comms strategy
Getting your business the online exposure it deserves – the 2018 guide
How Empower helped The Great Christmas Get Together reach millions
How to fundraise using video on Facebook and YouTube
Google Grants Checklist: How to keep compliant with Google Adwords
Medact see 122% increase in report downloads with support from Empower
2017
Digital Marketing Executive Role – Join empower in our mission to change the world for good
New Google Grants changes sees charities pushed for higher quality ads
How to deal with trolls
Museum Freelance Event: Supporting diversity with free places
What is Equal Representation? – Glossary of Good
Introducing Empower’s Glossary of Good
What is the future of digital in the arts? An interview with Chris Unitt
How can Augmented Reality be used for social good?
Empower at Climate Week New York
Modern Slavery and Human Trafficking: Does Tech Help or Hinder?
How to effectively communicate about climate change
Monitoring social media misinformation during the UK elections
Digital News Report: Only 24% think social media separates fact from fiction well
Digital marketing consultant looking to change the world? Apply for a role with Empower
How Empower worked with the PRI to improve social media performance
Is Marketing Dead?
Content marketing for charities
Digital Marketing for Charities and Social Causes: A beginner’s guide
Google Grants for Charities and NonProfits: Setup Guide
5 Facebook Live Lessons From A Crowded Rally
Meet Chatterbox, language learning delivered by refugees
2016
10 digital marketing highlights
A fresh social media strategy for Bang & Olufsen brings impressive growth
How a new strategy and playbook helped reinvigorate Amnesty’s UK social media activity
Social Media Video: The Ultimate Guide
Free Digital Marketing Courses You Can Take Online Now
Facebook Live Technical Tips and Best Practice
YouTube for Charities and Nonprofits
Pokémon Go: Strategies and examples for charities and nonprofits
#TechForGood Trailblazers: @TheRentSquare, @BLittleLabs, @wayfindr, @OpenUtility
How can we scale #TechForGood approaches and the market as a whole?
Junior Digital Marketing Consultant: Job Opportunity with Empower
Facebook Live: 4 Unique Ways to Livestream Video
This World Refugee Day, we stand together #WithRefugees
How to increase Facebook video views by adding subtitles
How to repurpose video content for social media
Twitter video: How to post videos longer than 30 seconds
5 Ways To Use Snapchat For Brands On A Budget
Get Started With Snapchat: A Guide For “Older People”
How To Embed Facebook Video On WordPress
10 Ways To Get The Most Out Of Facebook Video
Facebook F8 For Marketers: Quote Sharing, Save Button, Bots for Messenger
Use Facebook As Your Business Page: How to like, share or comment from your Facebook business page
How To Find Where Your Facebook Page Likes and Unlikes Come From
Digital Marketing Executive: Job Opportunity with Empower
Empower director named one of UK’s top freelancers
2015
2015 Year in Review
Facebook Donations for Charities is Here: Raise Funds and Awareness on Facebook
Dark Social Media: Can You Measure What You Can’t See?
Google Rank Brain: What is it and how will it affect SEO?
Empower Director nominated for national Freelancer of the Year Award
Facebook Reactions: Like, Love or Laugh at Facebook Posts
Instagram’s 400 million users, Twitter’s video app cards, YouTube’s top 500 users (Empower Mondays)
Digital Trends
Empower achieves Recommended Agency status
How the Facebook vs YouTube video landscape has changed
Digital Marketing Resources, Guides and Templates for New Digital Marketers
PR For Startups, Publishing Experiments, Speed as a Habit
Instagram User Stats: 300 million worldwide, 90 million in US, 14 million in UK
Instagram Food Capitals, Facebook Shop Pages, Twitter Data Dashboard
Twitter celebrates your birthday, Facebook’s floating videos, IFTTT comes to Pinterest (Empower Mondays)
#PoweredByTweets Winners, Mark Zuckerberg AMA and Slack hits one million daily users (Empower Mondays)
#WalkTogether on 7/7 to remember 10th anniversary of London bombings
Realtime Trends, Twitter Goes Editorial and Tumblr TV (Empower Mondays)
Pinterest UK users double, with DIY, cookery and gardening most popular categories
Best time to tweet for clicks, retweets and engagement
Snapchat advertising, Buzzfeed news and the thing about influencers (Empower Mondays)
Digital News Report: 7 Key Themes
Twitter removes 140 character limit on Direct Messages, adds App Targeting and Block Lists (Empower Mondays)
Video Streaming Apps: Periscope vs Meerkat
What’s in a name?
Facebook ad costs set to rise
UK social media use dropped by 9%
2014
2014 Year in Review
Facebook news feed update punishes promotional content from brands
Small Businesses and Social Media: Best Practice
Digital Marketing Terms and Definitions
3 new twitter tools to try: flounder, @goodaudience and @sumall
Empower featured in Better Business Magazine on the benefits and challenges of running a virtual business
UK Social Media Stats
Mobile Shopping: Email marketing works, social media doesn’t
SEO basics for your new charity website
How To Be Creative When You’re Dead (Less Zombies, More Unicorns)
Charity Domain Names: Which TLDs should you focus on?
9 Marketing Newsletters for Digital and Social Media News
Social Media Training for charities and nonprofits
Schedule Tweets with Images Using Buffer and Twitter Ads
Pinterest Stats: 80% of users are female, 92% of pins made by women, 84% pinning after 4 years
5 steps to run successful local PR and media campaigns
New Twitter Profile Design Goes Live
Welcome to Empower, a Digital Marketing, Communications and Social Media Agency
2013
What should a 2013 not-for-profit look like?
2012
Social Media Trends 2012
2010
Profile: Ben Matthews – Young, gifted and charitable
2009
Video: the next big communications tool
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June 9, 2023
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