Marketers will always say that content is king, and when it comes to your search engine visibility, this couldn’t be more true. If you have any kind of digital marketing strategy in place, you already know why content marketing is important for your SEO strategy. However, knowing why to do something is quite different than … Read more
One of the best ways to ensure that your website creates a long lasting online presence is to invest in various digital marketing strategies. One example of is Search Engine Optimization (SEO), which uses various processes that allow search engine sites to rank and file your website’s content accordingly. When done properly, you can enjoy … Read more
If you have been in e-commerce for quite a while, you may have come across the idea of “humanizing your brand.” When we say that you should humanize your brand, it simply means making your business relatable and engaging. This is possible if you focus more on building relationships with your market, rather than shoving … Read more
It is natural that you want to put in more effort when you don’t get the expected results. However, such may not be the solution as results can still be underwhelming. Quality should always be preferred to quantity. Therefore, using the same approach and expecting different results don’t make sense. You are doing too many … Read more
As a freelancer, you live and die by your ability to sell your services. Unless you’ve got some kind of agent or marketing firm doing your marketing for you, you’ve got to be your own marketer. By learning these essential freelancing marketing skills, you can be a natural self-promoter. Let me first say that when … Read more
If the idea of working as a freelance web designer is appealing to you, that’s not surprising. Here are just a few benefits of starting a freelance career as a web designer or developer: You get to be your own boss. You can work from anywhere with the exception of the occasional, in-person client meeting. … Read more
Starting a freelance blogging business is a dream for many people. But how do you actually make that happen? Where do you start? How do you make more money through blogging? We spoke to one freelance blogger who has successfully built their freelance blogging business to the point where it’s now they’re main source of income. … Read more
The thing about freelance writing is that most of the time you have only yourself to count on. There is no office with a dozen other employees to whom you can run to when you encounter a problem. Thankfully, technology has given us something else besides an easier way to hunt writing jobs. It has … Read more
If you’re asking yourself is Fiverr worth it, then we want to be up front and say that it does take a lot of effort to be successful on Fiverr. But it also takes a lot of effort to be successful on any other freelance platform, or going it solo as a freelancer. Freelancing is not an easy career choice … Read more
The gig economy is the rising labor market that hires temporary, contracted workers instead of traditional employees. Companies are outsourcing tasks to already-trained, nonbenefited workers, and workers have a chance to work for multiple companies in temporary positions and quick gigs or to fulfill ongoing work. There are a lot of mixed feelings about the … Read more