Experts advise entrepreneurs not to quit their jobs first until they are assured that the business venture will bear fruits. You might run out of resources to keep the business going before it becomes profitable. A smart way is to transition gradually from full-time into freelancing. Get a professional freelance technical writer to assist with … Read more
Satisfying customers might seem like an obvious objective of any business; however, the reality doesn’t always align. In e-commerce, a clear lens into how customer-focused a brand is can often be found how they take care of their customers. Does the company do the bare minimum or go the extra mile when servicing customers? Let’s … Read more
If you have been in e-commerce for quite a while, you may have come across the idea of “humanizing your brand.” When we say that you should humanize your brand, it simply means making your business relatable and engaging. This is possible if you focus more on building relationships with your market, rather than shoving … Read more