Substack makes it possible for you to use Google Analytics to track conversions and get incredible data on how your email sign ups and paid subscriptions are performing. It only takes three steps and five minutes of your time. Here’s how… Step 1: Set up Google Analytics Make sure you have Google Analytics set up. … Read more
What do graphic designers, web developers, writers, management consultants, accountants, and others have in common? First, many of them lend their skills to others as freelancers in their respective fields. In addition to this, they do much of their communication via writing. Because the self-employed often complete their freelance work remotely, they rely on emails … Read more
As a freelancer, you live and die by your ability to sell your services. Unless you’ve got some kind of agent or marketing firm doing your marketing for you, you’ve got to be your own marketer. By learning these essential freelancing marketing skills, you can be a natural self-promoter. Let me first say that when … Read more
Email marketing consistently delivers the highest ROI of any other marketing you can do for your freelance business. One thing that I wish I had known when I first started my freelance business was to start growing our email newsletter list from day one. When I started working hard on growing my freelance business, I … Read more
The process of applying for mortgages for freelancers and the self-employed can be challenging. Especially as mortgage lending criteria has not kept up with the changes in freelance work and self employment. The freelance community we spoke to have often found that a lot of mortgage lenders make it hard for freelancers to get a … Read more
this is a three-part webinar series called bootstrap freelancing the first part is gonna be aa on how to start your freelancing business if you don’t know me my name is Chad Fullerton I’m from the Hamilton freelancers Association and run my own company my own marketing company called Fullerton media and also a website … Read more
launching a creative start-up – from securing funding to how to make those all-important contacts… GETTING STARTED I’ve got an idea for a web-based service/e-commerce site but finding it hard to start that journey towards making it a reality – and very daunting! Do you have any sources you can share for information and inspiration? Donna … Read more