Investor

Crafting a Digital Marketing Agency Business Plan

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Any business worth its salt must have a business plan that outlines various things about the business, and a digital marketing agency is no exception. Certainly, a digital marketing agency business cannot be started and operated using the prepackaged business plans that come in templates, especially if your business is unique, calls for a lot … Read more

This Is An Insight: Social Media Week and Quiet Success

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Social Media Week 2013 has kicked off in London this week. The team at Chinwag have put together a fantastic schedule of events for Social Media Week. The companies and attendees they’ve attracted are world class. They’ve done a brilliant job once again. But already there’s been a Tumblr set up calling people out on their mundane, … Read more

PR Guide for Charities: Enhancing Your Organisation’s Reputation

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PR – or public relations – is all about reputation. It’s the result of what you do, what you say, and what others say about you. It is used to gain trust and understanding between an organisation and its various stakeholders, whether that’s employees, customers, investors, or the local community. PR isn’t just for big … Read more

Tech For Good: The Rise of a Movement

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"Tech

 

One of the things I’ve been struggling with as a freelancer lately is focussing in on a sector that matches my own values and who the clients I work with give me work that I enjoy doing. Often when your values and your clients’ are aligned, your work will be better as a result. This has the added benefit of making your client happier too.

This is easier said than done.

I’ve been struggling because some of the clients I’ve been working with recently haven’t matched my values and so poor work, somewhat beneath my usual standard, has crept through. This hasn’t been anything to do with my clients, who are fantastic to work with and appreciate my work, but is more to do with me and the opportunities I take on.

I often chat to my better half about what kind of clients I want to work with. She says I need to focus on a particular group of clients I enjoy working with and match my values. I agree and resolve to do something about it, only to take on a non-value-matching client the next week, under the guise of a nice client and good money. C’est la vie.

That has changed though, as I’ve found the area I want to focus on: Tech For Good.

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How Brexit will affect small business and freelancers 

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it’s too early to say but it will have implications in the sense that there will not be anyone in the european commission to stand up for british businesses when regulations are set; given that a lot of trade is intra european, this will make things more difficult for smaller businesses when they all of … Read more

How to start a freelance business

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The U.S. freelance workforce has grown to 56.7 million people, up 3.7 million since 2014, according to the fifth annual Freelancing in America study, commissioned by Upwork and Freelancers Union   When you consider some of the most popular reasons to start a freelance business, it’s no wonder that freelancers are everywhere.   Having a … Read more