Once upon a time, marketing agencies were profitable businesses. They were tough to get into and get the first few accounts, but competition was reasonable and the business model provided sufficient profit margins. Today, that is no longer the case. It is very easy to get into the business, but it’s very hard to grow … Read more
Websites are the future of commerce, and as such, there are numerous ways that you can make money from your website. In this guide, we’ll show you how you can create a website that is centered on bringing in revenue. Let’s get started. Creating a User-Friendly Website Come Up with a Theme and Conduct Keyword … Read more
What’s it like to live life as a freelancer? It’s liberating and exciting… scary and stressful. Earning a living as a freelancer isn’t easy, but with some forethought, planning, and a touch of luck, you can make it happen! Pretty soon you’ll be setting your own hours, and working in your underwear! Freelancers Are The … Read more
Presenting yourself as a professional freelance consultant is important and there’s no better chance to give this impression than when invoicing your client, as it’s a great chance to finish your freelance project on a high. There are loads of free invoice templates and generators out there, but which ones are the best for you? … Read more
The rise in social media and the increasing number of people accessing the internet has made digital brand building an essential step for any business. Today, digital brand development has come to the fore, and every business seeks to establish itself before potential customers. Companies are adopting different digital brand building strategies to stay a … Read more
Substack makes it possible for you to use Google Analytics to track conversions and get incredible data on how your email sign ups and paid subscriptions are performing. It only takes three steps and five minutes of your time. Here’s how… Step 1: Set up Google Analytics Make sure you have Google Analytics set up. … Read more
Small businesses don’t have a big marketing budget, but they have to compete against giants to keep operating. This is only possible if they work smart with their little budget. Digital marketing has, without a doubt, given them a chance, but even that can be difficult when your competitors have a bigger marketing budget than … Read more
How to build long-term client relationships is a follow up to yesterday’s post on finding freelance work in the summer slump, and a longer term goal to write more about freelancing in general. I’ve written quite a bit about what I’ve learned from freelancing, but if there’s any topics you want to cover just let … Read more
PR – or public relations – is all about reputation. It’s the result of what you do, what you say, and what others say about you. It is used to gain trust and understanding between an organisation and its various stakeholders, whether that’s employees, customers, investors, or the local community. PR isn’t just for big … Read more
“They’re solving problems like education and health care, creating jobs, and manufacturing right here in the U.S. And yes, a few of them also happen to be making some pretty cool apps for your phone.” Below is the “30 Under 30″ of US business start-ups, published on Inc.com. You can also view the slideshow here. … Read more