Once upon a time, marketing agencies were profitable businesses. They were tough to get into and get the first few accounts, but competition was reasonable and the business model provided sufficient profit margins. Today, that is no longer the case. It is very easy to get into the business, but it’s very hard to grow … Read more
What’s it like to live life as a freelancer? It’s liberating and exciting… scary and stressful. Earning a living as a freelancer isn’t easy, but with some forethought, planning, and a touch of luck, you can make it happen! Pretty soon you’ll be setting your own hours, and working in your underwear! Freelancers Are The … Read more
When your business expands, you may consider moving from Wix to WordPress. WordPress is bigger in many aspects and provides a wider choice of installable plugins that definitely will make your business soar. The following article will show you how this is possible and provide a step-by-step process on how to transfer your site from … Read more
“They’re solving problems like education and health care, creating jobs, and manufacturing right here in the U.S. And yes, a few of them also happen to be making some pretty cool apps for your phone.” Below is the “30 Under 30″ of US business start-ups, published on Inc.com. You can also view the slideshow here. … Read more
Writing a thorough brief for a freelancer is one of the best things you can do during a project to make sure that you get the results you need. Freelancers appreciate being given a detailed brief as it lets them understand exactly what is required from the project and what they need to deliver. Having … Read more
Abraham Lincoln said: “He who represents himself has a fool for a client.” Abe was right. If he had not gone to the theater, he eventually might have said the same thing about lawyers who handle their own marketing. Lawyers are legal advisers. They know tort, statutes, rules, regulations and proper courtroom procedure. They can … Read more
Satisfying customers might seem like an obvious objective of any business; however, the reality doesn’t always align. In e-commerce, a clear lens into how customer-focused a brand is can often be found how they take care of their customers. Does the company do the bare minimum or go the extra mile when servicing customers? Let’s … Read more
If you have been in e-commerce for quite a while, you may have come across the idea of “humanizing your brand.” When we say that you should humanize your brand, it simply means making your business relatable and engaging. This is possible if you focus more on building relationships with your market, rather than shoving … Read more
The advent of the internet and e-commerce has revolutionized the global market space. Every day we hear of success stories, from small businesses making a fortune to consummate e-commerce giants benefitting from their online stores. Apart from selling physical products, a web store can be used to sell digital products, appointments, consultations, intangibles and much … Read more
The advent of the internet and e-commerce has revolutionized the global market space. Every day we hear of success stories, from small businesses making a fortune to consummate e-commerce giants benefitting from their online stores. Apart from selling physical products, a web store can be used to sell digital products, appointments, consultations, intangibles and much … Read more