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7 Key Insights on Digital Brand Building

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The rise in social media and the increasing number of people accessing the internet has made digital brand building an essential step for any business.  Today, digital brand development has come to the fore, and every business seeks to establish itself before potential customers. Companies are adopting different digital brand building strategies to stay a … Read more

2015 Year in Review

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Travel Selfie by Seth Eckert   As a freelancer and small business owner, I find it vitally important to take a regular step back and look at what I’ve been working on for the past year, to help shape the year ahead. I’ve had my head so buried in work in recent months that it’s taken … Read more

Havana, Cuba in one week: budget travellers’ guide

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"Havana,

Havana, Cuba’s capital city, was amazing, We spent the whole week in Havana in the end, with a few day trips here and there. We went in March 2015, just before the first direct flights from the US started flying to Cuba.

Cuba is very tourist friendly, but there is also plenty to do to get off the beaten track, but it can be hard to plan too much before you get there, as things change quickly, so thought I’d quickly jot down my thoughts in case I can help out and give tips if anyone you know is planning on going.

Here are some Havana tips and some more from our friend Laurie too. Leave any questions in the comments and I’ll do my best to answer, while the unbelievable experience of Cuba is still fresh in my mind!

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Digital Trends For Freelancers

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Speaking about digital trends for 10 minutes is hard enough. Speaking about digital trends for 10 minutes to a group of around 50 independent consultants is harder. Speaking about digital trends for 10 minutes to a group of around 50, slightly soggy from the London rain, eager to get back to networking, independent consultants was … Read more

E-commerce Marketing: 7 Tips to Humanize Your Marketing Strategy

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If you have been in e-commerce for quite a while, you may have come across the idea of “humanizing your brand.” When we say that you should humanize your brand, it simply means making your business relatable and engaging. This is possible if you focus more on building relationships with your market, rather than shoving … Read more