E-commerce Marketing: 7 Tips to Humanize Your Marketing Strategy

If you have been in e-commerce for quite a while, you may have come across the idea of “humanizing your brand.” When we say that you should humanize your brand, it simply means making your business relatable and engaging. This is possible if you focus more on building relationships with your market, rather than shoving … Read more

Getting your business the online exposure it deserves – the 2018 guide

Every business, regardless of size or industry, needs online exposure. In 2018, this is no longer just a theory, but a tried and true fact. Most businesses, however, simply don’t know where to begin. Many think that just having an attractive website and listing on Google translates into an ‘online presence’, but with competitiveness rising … Read more