E-commerce Marketing: 7 Tips to Humanize Your Marketing Strategy

If you have been in e-commerce for quite a while, you may have come across the idea of “humanizing your brand.” When we say that you should humanize your brand, it simply means making your business relatable and engaging. This is possible if you focus more on building relationships with your market, rather than shoving … Read more

Freelancing for women works but motherhood makes it much harder

Freelancing for women is becoming an extremely attractive, and increasingly lucrative market for women – especially those that are struggling to smash the corporate glass ceiling, or with children to look after. Every year the press remind us of how women are ruling the classroom and slowly but surely closing the gap in the boardroom, … Read more