Email marketing is a cost-effective way for small and medium-sized businesses (SME’s) to find new business and build relationships with existing customers. This guide will show you how to build an email list, how to get up and running with your small business email marketing software, how to design emails for optimum engagement and the … Read more
If you have been in e-commerce for quite a while, you may have come across the idea of “humanizing your brand.” When we say that you should humanize your brand, it simply means making your business relatable and engaging. This is possible if you focus more on building relationships with your market, rather than shoving … Read more
It is natural that you want to put in more effort when you don’t get the expected results. However, such may not be the solution as results can still be underwhelming. Quality should always be preferred to quantity. Therefore, using the same approach and expecting different results don’t make sense. You are doing too many … Read more
A successful freelance writer creates dozens of pages of text every week. This is no surprise that even an experienced writer makes mistakes considering this amount of work. Sometimes you just don’t notice a typo or misspelling after finishing your third page in a row. And a word processor is not a magic stick that … Read more
Have you been having a hard time selecting the perfect freelance writing niche? Choosing the perfect freelance writing niche is similar to choosing the perfect outfit for a first date. You have tons of choices, but without confidence, you will not feel like you look your best. If you are on the verge of giving … Read more
Marketing trends keep changing every year, so the way you do company branding today will become obsolete next year. You should always start working ahead and catch up with the new trends to beat your competitors. Creating business leads does not just depend on your marketing frequency but it mostly depends on what you market. … Read more
Are you just a freelancer? Chances are, the answer to that question, is no. Think about it – you are a freelance business owner and as such, you fulfil many different roles: You are a marketing expert You are an accountant, You are a supervisor. You play some extremely vital parts to run and successfully sustain your … Read more
this is a three-part webinar series called bootstrap freelancing the first part is gonna be aa on how to start your freelancing business if you don’t know me my name is Chad Fullerton I’m from the Hamilton freelancers Association and run my own company my own marketing company called Fullerton media and also a website … Read more
Videos can be a powerful communications tool which can convey the messages of your organisation in a dynamic, genuine and engaging way. Social causes can benefit from video in many ways, including volunteer recruitment. demonstrating social impact by showing happy volunteers and clients, and as a promotional tool to raise money. With the rise of … Read more