The life of a freelancer can be an exciting one. You are able to choose your own hours, work from anywhere and your earnings aren’t capped. However, the downside is that unlike a 9-to-5 job, you need to constantly promote yourself. You need a system for finding new clients and convincing them to work with … Read more
The rise in social media and the increasing number of people accessing the internet has made digital brand building an essential step for any business. Today, digital brand development has come to the fore, and every business seeks to establish itself before potential customers. Companies are adopting different digital brand building strategies to stay a … Read more
The good people behind OpenTech 2013 posed a great question as one of their potential sessions for the event happening on 18th May in London: What should a 2013 not-for-profit look like? It caught my eye a few weeks ago and I’ve been pondering it ever since, not only because I’ve had experience in starting … Read more
Crowdfunding is a well-known concept for most people, thanks to sites such as Kickstarter. Headlines of consumer products, such as the Pebble, to films, apps and games getting funded – with no apparent downsides – are everywhere. So when I was asked to write a piece on the "negative" side of crowdfunding, which would be … Read more
Online privacy issues are currently difficult to understand. Amid media headlines about NSA, Prism and Snowden, terms such as encryption, Tor and HTTPS are used extensively with the average person expected to keep up with what they mean and understand how the issues affect them. For people who aren’t technically adept, the message about why online … Read more
Two years on from producing the first Social Charity Study, the team at Visceral Business have produced the Social Charity Index 2013, a report looking into how phenomenal and substantial the growth of social and digital media has become among charities in the UK. A few headlines from the report: The average rate of growth in … Read more
How to Get a Job in PR is Sarah Stimson’s fantastic book on how to break into the PR industry. The book is a comprehensive guide to finding and keeping the PR job you dream of, answering all sorts of questions you may have about the PR industry and helping with many more that might not have … Read more
Jelly is the new iPhone and Android app from Twitter co-founder, Biz Stone. The basic premise is of "loosely distributed networks of people coordinating via Jelly to help each other." Here’s their video to explain more: I’ve been playing around with the app this morning and found the experience a mix of Instagram and … Read more
I’ve been looking at the products and services I use as a freelancer, so wanted to get some advice and other opinions on what freelance tools are the best to use. I’ve become a big fan of the Freelance Subreddit, which has a whole community of freelancers, so I asked "What’s your freelance stack?" to … Read more
When you first go freelance, you’re likely going to build your business on your existing skill set and knowledge. Whether you’re a freelance photographer, web designer or writer, you will have built up the confidence to go freelance as you know you are good – no, excellent – in a particular field. But after a … Read more