Over at Flawless Buzz, Adam Lewis has been kind enough to tag me in his very first meme. The meme has three questions to it, with the aim of helping people looking to get into PR: If you’re hoping to get a career in PR yourself, there’s plenty more advice and insight out there from the others … Read more
Over at Flawless Buzz, Adam Lewis has been kind enough to tag me in his very first meme. The meme has three questions to it, with the aim of helping people looking to get into PR: If you’re hoping to get a career in PR yourself, there’s plenty more advice and insight out there from the others … Read more
(This is the first in a series of interviews with freelancers, telling us their stories on how they went freelance. The aim is to help others who are thinking of becoming freelance learn more about what it takes, as well as get advice and inspiration so they can get the confidence and understanding to find … Read more
Online privacy issues are currently difficult to understand. Amid media headlines about NSA, Prism and Snowden, terms such as encryption, Tor and HTTPS are used extensively with the average person expected to keep up with what they mean and understand how the issues affect them. For people who aren’t technically adept, the message about why online … Read more
How to Get a Job in PR is Sarah Stimson’s fantastic book on how to break into the PR industry. The book is a comprehensive guide to finding and keeping the PR job you dream of, answering all sorts of questions you may have about the PR industry and helping with many more that might not have … Read more
When you first go freelance, you’re likely going to build your business on your existing skill set and knowledge. Whether you’re a freelance photographer, web designer or writer, you will have built up the confidence to go freelance as you know you are good – no, excellent – in a particular field. But after a … Read more
The GOOD 100 was announced earlier this year with a call to action on the GOOD website. They were calling for nominations to assemble an annual list of people, businesses, and institutions driving change in the world. The idea was for readers of GOOD to let them know about someone—in your community or anywhere on … Read more
“They’re solving problems like education and health care, creating jobs, and manufacturing right here in the U.S. And yes, a few of them also happen to be making some pretty cool apps for your phone.” Below is the “30 Under 30″ of US business start-ups, published on Inc.com. You can also view the slideshow here. … Read more
Being a digital marketing consultant, it can often be quite easy to forget that the world was once dominated by paper-based communication – and in many places, it still is. As our global society moves increasingly to digital-first formats, the art of writing letters, sending postcards or simply sending a thank you note is becoming … Read more
Satisfying customers might seem like an obvious objective of any business; however, the reality doesn’t always align. In e-commerce, a clear lens into how customer-focused a brand is can often be found how they take care of their customers. Does the company do the bare minimum or go the extra mile when servicing customers? Let’s … Read more