How to build a freelance portfolio that wins clients

Building a freelance portfolio is one of the first things you need to do when trying to find new freelance clients. Before a potential new client hires you, clients need more assurance than your promise that you will deliver value for them. Showing any previous client work or freelance projects you have completed is a … Read more

7 Key Insights on Digital Brand Building

The rise in social media and the increasing number of people accessing the internet has made digital brand building an essential step for any business.  Today, digital brand development has come to the fore, and every business seeks to establish itself before potential customers. Companies are adopting different digital brand building strategies to stay a … Read more

Do freelancers need insurance?

We live in uncertain times. But one thing has stayed constant – the rise of the freelance workforce. Freelancers are more prevalent now than they have ever been before, and their rise shows little sign of slowing down. There are well over 2 million freelancers now plying their trades in the UK and they’re making … Read more

How to transfer a website from Wix to WordPress

When your business expands, you may consider moving from Wix to WordPress. WordPress is bigger in many aspects and provides a wider choice of installable plugins that definitely will make your business soar. The following article will show you how this is possible and provide a step-by-step process on how to transfer your site from … Read more

Leadership and mental health: "Bosses burn out too"

Interesting read in the Singapore Business Times from Anthea Ong, founder and chairperson of WorkWell Leaders, a non-profit collective of CEOs and leaders focused on championing workplace mental health and wellbeing. The key quote for me: "Employee mental health has never been given more attention by employers. However, experts say late-stage pandemic fatigue is also … Read more

How to Become a Freelance Consultant

Becoming a freelance consultant is a dream for many. I’ve been lucky enough to have a successful freelance career as a social media and digital PR consultant for the last few years. There’s been some bumps along the way, but advice and encouragement from a wide range of people enabled me to go it alone … Read more

Best Social Media Platforms for Social CEOs

Zoe Amar and Matt Collins invited me to write a chapter for their guide, "Social Media for Charity Leaders", as part of their project revealing the top 30 charity CEOs on social media. I wrote a chapter on The Best Social Platforms for CEOs", which you can find below. If you’re interested in finding out … Read more

How to Get a Job in PR

How to Get a Job in PR is Sarah Stimson’s fantastic book on how to break into the PR industry. The book is a comprehensive guide to finding and keeping the PR job you dream of, answering all sorts of questions you may have about the PR industry and helping with many more that might not have … Read more