How to create a profitable ecommerce business

Being an entrepreneur can be really satisfying. You get to make all the decisions and have no boss. What could be better? Things are even easier nowadays, when anyone can take advantage of the internet and start an online business, without investing too much. However, this can also be a challenge. When it comes to ecommerce … Read more

Avoid These Law Firm Marketing Mistakes

Abraham Lincoln said: “He who represents himself has a fool for a client.” Abe was right. If he had not gone to the theater, he eventually might have said the same thing about lawyers who handle their own marketing. Lawyers are legal advisers. They know tort, statutes, rules, regulations and proper courtroom procedure. They can … Read more

Philanthropy and Ecommerce

From those to whom much is given, much is expected. Philanthropic giving is an outstanding way of expressing your appreciation to the customer base providing the support your business needs to thrive and grow. What’s more, according to the Journal of Consumer Research demonstrating social consciousness gives your customers the impression your products are of … Read more

Key Areas To Focus On In Your SEO Strategy

One of the best ways to ensure that your website creates a long lasting online presence is to invest in various digital marketing strategies. One example of is Search Engine Optimization (SEO), which uses various processes that allow search engine sites to rank and file your website’s content accordingly. When done properly, you can enjoy … Read more

How to Improve The Productivity of Your Marketing and Sales Team

It is natural that you want to put in more effort when you don’t get the expected results. However, such may not be the solution as results can still be underwhelming. Quality should always be preferred to quantity. Therefore, using the same approach and expecting different results don’t make sense. You are doing too many … Read more

How To Successfully Run Your WordPress Freelance Business

Using Best Practices To Enhance WordPress Operations First, let’s take a brief look at WordPress. If you’ve already got a business using this tool, you understand. If you don’t, then know WordPress is basically an open-source (that means “free”) website making tool. Essentially, this is a powerful blogging solution. In terms of content management and … Read more

5 Ways to Improve Search Engine Visibility with Content Marketing

Marketers will always say that content is king, and when it comes to your search engine visibility, this couldn’t be more true. If you have any kind of digital marketing strategy in place, you already know why content marketing is important for your SEO strategy. However, knowing why to do something is quite different than … Read more