Two years on from producing the first Social Charity Study, the team at Visceral Business have produced the Social Charity Index 2013, a report looking into how phenomenal and substantial the growth of social and digital media has become among charities in the UK. A few headlines from the report: The average rate of growth in … Read more
How to Get a Job in PR is Sarah Stimson’s fantastic book on how to break into the PR industry. The book is a comprehensive guide to finding and keeping the PR job you dream of, answering all sorts of questions you may have about the PR industry and helping with many more that might not have … Read more
Jelly is the new iPhone and Android app from Twitter co-founder, Biz Stone. The basic premise is of "loosely distributed networks of people coordinating via Jelly to help each other." Here’s their video to explain more: I’ve been playing around with the app this morning and found the experience a mix of Instagram and … Read more
Oh man. I hate doing accounting. So writing a whole article about freelance finances might be the undoing of me. But as a freelancer, your finances are one of the most important parts of your business. If you don’t keep on top of your income and outgoings, your invoicing, your tax returns and everything else … Read more
PR – or public relations – is all about reputation. It’s the result of what you do, what you say, and what others say about you. It is used to gain trust and understanding between an organisation and its various stakeholders, whether that’s employees, customers, investors, or the local community. PR isn’t just for big … Read more
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Freelance in 30 Days is the first book I’ve written. It’s self-published and I wrote and published the 200-page book in around 100 days, starting late August and finishing in early December.
Along the way I’ve learnt a lot about the self-publishing process and gathered lots of information about how to make it work for you.
Here’s my experience on what worked and what didn’t go so well in the self-publishing journey.
This is the tenth in a series of interviews with freelancers, telling us their stories on how they went freelance. The aim is to help others who are thinking of becoming freelance learn more about what it takes, as well as get advice and inspiration so they can get the confidence and understanding to find out … Read more
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One of the things I’ve been struggling with as a freelancer lately is focussing in on a sector that matches my own values and who the clients I work with give me work that I enjoy doing. Often when your values and your clients’ are aligned, your work will be better as a result. This has the added benefit of making your client happier too.
This is easier said than done.
I’ve been struggling because some of the clients I’ve been working with recently haven’t matched my values and so poor work, somewhat beneath my usual standard, has crept through. This hasn’t been anything to do with my clients, who are fantastic to work with and appreciate my work, but is more to do with me and the opportunities I take on.
I often chat to my better half about what kind of clients I want to work with. She says I need to focus on a particular group of clients I enjoy working with and match my values. I agree and resolve to do something about it, only to take on a non-value-matching client the next week, under the guise of a nice client and good money. C’est la vie.
That has changed though, as I’ve found the area I want to focus on: Tech For Good.
London coworking spaces are popping up everywhere, as shown by this map from coworkinglondon.com. But the nature of coworking itself is changing, as shown by rising prices, the "niche-ing" of spaces, the increase in established companies opting for coworking spaces, and the bigger office retail companies opening up coworking spaces – either under a sub-brand or … Read more
Jack Prenter from KnownMan.com looks at how to dress for a job interview and the importance of looking professional when meeting prospective employers. How to dress for a job interview Whether we like it or not the reality is that we are judged based on how we look. So it’s no surprise that employers expect their employees … Read more