Personal and Professional Development for Freelancers: Learn More to Earn More

When you first go freelance, you’re likely going to build your business on your existing skill set and knowledge. Whether you’re a freelance photographer, web designer or writer, you will have built up the confidence to go freelance as you know you are good – no, excellent – in a particular field. But after a … Read more

A Change of Direction

I have been blogging at Pudding Relations for 2 1/2 years ago – not a bad run at all. But the irregularity of blog posts appearing there made me think that what I was writing about didn’t interest me as much as it used to. A change of direction was needed. After a conversation one … Read more

Tech For Good: The Rise of a Movement

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One of the things I’ve been struggling with as a freelancer lately is focussing in on a sector that matches my own values and who the clients I work with give me work that I enjoy doing. Often when your values and your clients’ are aligned, your work will be better as a result. This has the added benefit of making your client happier too.

This is easier said than done.

I’ve been struggling because some of the clients I’ve been working with recently haven’t matched my values and so poor work, somewhat beneath my usual standard, has crept through. This hasn’t been anything to do with my clients, who are fantastic to work with and appreciate my work, but is more to do with me and the opportunities I take on.

I often chat to my better half about what kind of clients I want to work with. She says I need to focus on a particular group of clients I enjoy working with and match my values. I agree and resolve to do something about it, only to take on a non-value-matching client the next week, under the guise of a nice client and good money. C’est la vie.

That has changed though, as I’ve found the area I want to focus on: Tech For Good.

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How to drink whisky

The first thing to know about how to drink whisky is that only you can decide how you prefer to drink whisky. Whisky comes in many different flavours, ages, colours, smells and serves. Part of the fun of drinking whisky is finding which flavour, age, colour, smell or serve is the one you like the … Read more

How do I get a competitive edge against other freelancers?

This is a guest post written by Louisa Dean, a freelance writer from Dorset, UK. She loves the freedom that comes with being her own boss, as well as the much coveted work/life balance.   Identifying what makes you stand out from the competition like a daunting prospect, but in the climate of today’s economy, having … Read more

The importance of paper-based communication in a digital world

Being a digital marketing consultant, it can often be quite easy to forget that the world was once dominated by paper-based communication – and in many places, it still is. As our global society moves increasingly to digital-first formats, the art of writing letters, sending postcards or simply sending a thank you note is becoming … Read more

4 Things You Need to Know About Creating Business Brochures

This is a guest post from Costea Lestoc, who began writing on his personal blog and then discovered his true calling: writing about technology. Costa has since been a technical writer, author and blogger since 2005. An industry watcher that stays on top of the latest news, Costa is extremely passionate about juicy tech news and everything related … Read more

Why SMEs Need HR Services

How does your small business handle its Human Resources? The answer is you likely have one or two employees who take care of the company’s HR services while also undertaking other tasks too. Money is obviously a concern when you’re just starting out, so it’s logical to think trying to handle everything yourself is the … Read more

Avoid These Law Firm Marketing Mistakes

Abraham Lincoln said: “He who represents himself has a fool for a client.” Abe was right. If he had not gone to the theater, he eventually might have said the same thing about lawyers who handle their own marketing. Lawyers are legal advisers. They know tort, statutes, rules, regulations and proper courtroom procedure. They can … Read more

Freelancing — Your Best Way Towards Work Freedom

Sir Walter Scott was credited for coining the word freelance, referring to a “free lance” worn by mercenary warriors which indicated that their lances weren’t tied to allegiance to any lord’s service. However, the term “freelance” has gradually evolved in its usage throughout time. At present, it means “someone who works independently; someone who is … Read more