7 Key Insights on Digital Brand Building

The rise in social media and the increasing number of people accessing the internet has made digital brand building an essential step for any business.  Today, digital brand development has come to the fore, and every business seeks to establish itself before potential customers. Companies are adopting different digital brand building strategies to stay a … Read more

How CRMs help to effectively manage your business and customers

Running a business is no walk in the park, as it involves the management of the various aspects of a business in a perfect balance. These aspects include human resources, investment, promotion, time, finance, ideas, and much more. To efficiently run a business, there must be a synergy of business management and customers. As customers … Read more

Leadership and mental health: "Bosses burn out too"

Interesting read in the Singapore Business Times from Anthea Ong, founder and chairperson of WorkWell Leaders, a non-profit collective of CEOs and leaders focused on championing workplace mental health and wellbeing. The key quote for me: "Employee mental health has never been given more attention by employers. However, experts say late-stage pandemic fatigue is also … Read more

How to Become a Freelance Consultant

Becoming a freelance consultant is a dream for many. I’ve been lucky enough to have a successful freelance career as a social media and digital PR consultant for the last few years. There’s been some bumps along the way, but advice and encouragement from a wide range of people enabled me to go it alone … Read more

Meeting Heroes: My Y Combinator Interview Experience

Growing up in the seaside town of Brighton, I never thought I would meet and mingle with "famous" people (famous in the form of well respected icons – not the here today, gone tomorrow celebrity variety). When I was small, just going to the local park or the walk to school seemed like a big trip. … Read more

Personal and Professional Development for Freelancers: Learn More to Earn More

When you first go freelance, you’re likely going to build your business on your existing skill set and knowledge. Whether you’re a freelance photographer, web designer or writer, you will have built up the confidence to go freelance as you know you are good – no, excellent – in a particular field. But after a … Read more

#Infographic: What’s Working in Digital Non-Profit Fundraising

From Mashable: “On April 5, M+R Strategic Services, a public relations and communications firm working with leading non-profits, and the Nonprofit Technology Network (NTEN), a membership organization of non-profit professionals who use technology for their causes, will release their sixth annual eNonprofit Benchmarks Study of what is working today in online advocacy, fundraising and social networking. The study … Read more

How to dress for a job interview – infographic

Jack Prenter from KnownMan.com looks at how to dress for a job interview and the importance of looking professional when meeting prospective employers. How to dress for a job interview Whether we like it or not the reality is that we are judged based on how we look. So it’s no surprise that employers expect their employees … Read more