How to network online as a freelancer

Networking is an essential part of freelance life, both to keep yourself known that you’re looking for work, but also for meeting other freelancers to swap ideas, tips, potential work and even to have the occasional grumble with. Freelancing can be a lonely experience! Even if you’re based outside of  a city  (London, for example) where lots of … Read more

How CRMs help to effectively manage your business and customers

Running a business is no walk in the park, as it involves the management of the various aspects of a business in a perfect balance. These aspects include human resources, investment, promotion, time, finance, ideas, and much more. To efficiently run a business, there must be a synergy of business management and customers. As customers … Read more

Crafting a Digital Marketing Agency Business Plan

Any business worth its salt must have a business plan that outlines various things about the business, and a digital marketing agency is no exception. Certainly, a digital marketing agency business cannot be started and operated using the prepackaged business plans that come in templates, especially if your business is unique, calls for a lot … Read more

Freelancers consistently overwork and undercharge

Being a freelancer is great. We know that. You know that. But sometimes it’s worth digging a little deeper, worth finding out what makes you – and your fellow freelancers – tick. For that reason, Dinghy recently embarked upon the inaugural ‘Freelancing in 2020: State of the Industry’ survey. After all, what better time is … Read more

Agency Profitability

Despite years of people espousing the death of the “digital agency” the industry is thriving and confident. Amazing work continues to be produced by top digital agencies around the world, and clients continue to hire agencies to complement their internal teams, in particular when creative or technical innovation is required. And not only that, well … Read more

How do you achieve work life balance as a freelance?

As a freelancer, maintaining work life balance can be a hard task. As well as juggling lots of clients and projects at once, there is the added pressure of taking care of all the housekeeping that comes along with freelance life. From finances and new business, to updating your social media profiles and chasing client … Read more

The wrong time to go freelance

You might feel that you’re ready right now, but there is definitely a wrong time to go freelance and a right time to go freelance. Make the move at the wrong time and you could find yourself regretting your decision and wishing you’d thought through your decision more. Here are the reasons I think make it … Read more

Getting started as a freelance

Getting started as a freelance can be hard, but I’m here to help you. If you’re new here, this is what I believe in: Every year, thousands of people have the confidence to start their freelance career. You can do it too. You can have the flexibility and freedom that comes from running your own … Read more

How to Become a Freelance Consultant

Becoming a freelance consultant is a dream for many. I’ve been lucky enough to have a successful freelance career as a social media and digital PR consultant for the last few years. There’s been some bumps along the way, but advice and encouragement from a wide range of people enabled me to go it alone … Read more