3 Top Tips for PR hopefuls

Over at Flawless Buzz, Adam Lewis has been kind enough to tag me in his very first meme. The meme has three questions to it, with the aim of helping people looking to get into PR: If you’re hoping to get a career in PR yourself, there’s plenty more advice and insight out there from the others … Read more

How to Become a Freelance Consultant

Becoming a freelance consultant is a dream for many. I’ve been lucky enough to have a successful freelance career as a social media and digital PR consultant for the last few years. There’s been some bumps along the way, but advice and encouragement from a wide range of people enabled me to go it alone … Read more

Freelance Digital Marketing and Social Media Consultant for hire

Ben Matthews, Experienced Digital Marketing & Social Media Consultant Freelance digital marketing social media consultant for hire in London, with over 10 years experience in the tech, mobile, government, charity and startup sectors. I started my social career in the financial sector, moving to technology, government and charity social media agencies, before finally working as … Read more

How do you achieve work life balance as a freelance?

As a freelancer, maintaining work life balance can be a hard task. As well as juggling lots of clients and projects at once, there is the added pressure of taking care of all the housekeeping that comes along with freelance life. From finances and new business, to updating your social media profiles and chasing client … Read more

Communicating the Future, Guv

So, it was December 2012 and I was travelling in South America (La Paz, Bolivia, to be exact). And I was on the interwebz, checking Twitter, as you do. And I saw a job post for a company called FutureGov. The job was for Head of Comms, which sounded good to me. The skills required … Read more

How to build a high performing communications team

(Thanks to Neil Grayshon for the image!) Building an excellent communications team requires lots of equally-excellent strategy, hiring, people management and culture building – and more. I knew when I started at FutureGov that I didn’t have experience in this area, so reached out to the good and the great of the UK PR industry … Read more

What should a 2013 not-for-profit look like?

The good people behind OpenTech 2013 posed a great question as one of their potential sessions for the event happening on 18th May in London: What should a 2013 not-for-profit look like? It caught my eye a few weeks ago and I’ve been pondering it ever since, not only because I’ve had experience in starting … Read more

Economy, Effectiveness, Efficiency: How councils can measure the success of social media

(This is a full version of an article I wrote for The Guardian’s Local Leaders Network on how councils can measure the success of social media. You can read the edited version on the Guardian’s site.) According to the 2013 BDO Local Government Social Media Survey, 98% of UK councils are using some form of digital or … Read more

Freelance Social Media Consultant Q&A: Damien Clarkson, Social Chic

(This is the fifth in a series of interviews with freelancers, telling us their stories on how they went freelance. The aim is to help others who are thinking of becoming freelance learn more about what it takes, as well as get advice and inspiration so they can get the confidence and understanding to find … Read more