<\/span><\/h2>\nClients who are seeking freelancers with 20 years of experience or more might find their choice restricted, as there are likely to be fewer of this kind of freelancer.<\/p>\n
As a result, the freelancer will most likely command a much higher rate when their skills are in demand.<\/p>\n
Alternatively, a client may be seeking someone with only five years of experience and have a much greater choice of candidate.<\/p>\n
The freelancing \u2018lifers\u2019 could be priced out of this market.<\/p>\n
In a market where there are a lot of freelancers with 20 years of experience, but the demand is for those with that amount of skill is small, the 20-year veterans will still most likely take these smaller roles at a lower rate.<\/p>\n
In this buyers\u2019 market, it is a great opportunity for clients to obtain first rate skills at a lower rate, but it is not so great for freelancers.<\/p>\n\n
<\/span>Carefully time your move into freelancing<\/strong><\/span><\/h2>\nTiming is everything. During times when many IT skills were in short supply, someone with only two years of programming experience could be hired as a freelancer.<\/p>\n
At that time, demand was huge but supply was small. But within ten years, rates had halved and only those developers with experience were winning the best clients.<\/p>\n
When the financial crash happened many freelancers found themselves out of work, or forced onto the payroll by skills hoarding clients. But those with the niche and specialist skills still found work.<\/p>\n\n
<\/span>What type of freelancer are you?<\/strong><\/span><\/h2>\nBroadly speaking, freelancers can be segmented into four types.<\/p>\n
This can be a useful exercise, as it will drive a freelancer\u2019s marketing strategy and sales process.<\/p>\n
\n- A high end freelancer<\/strong> stays at the bleeding edge of their profession, constantly learning the latest skills and techniques. These freelancers are highly attractive to clients that need the latest skills for new projects.<\/li>\n
- Other freelancers will become a freelancing \u2018category killer\u2019<\/strong>. This means they focus on a very specific and niche skill that is in high demand but short supply. They benefit from this demand\/supply imbalance.<\/li>\n
- A standard freelancer<\/strong> is typically there to cover for a permanent employee, or to assist with capacity management. They essentially have the skills that the employee has and fill short-term roles when hiring a new employee cannot be justified or when an employee is away for a set period of time.<\/li>\n
- Low end freelancers<\/strong> don\u2019t maintain the latest skills and often find themselves doing the tasks that permanent employees don\u2019t want to do. These freelancers can be at risk of being inside IR35 and taking any work that comes their way.<\/li>\n<\/ol>\n
<\/span>Moving into freelancing \u2013 the process<\/strong><\/span><\/h2>\nFirst time \u2018newbie\u2019 freelancers need to be available within a maximum of four weeks, so those with three months or longer notice periods need to plan their exit carefully.<\/p>\n
Choosing when to make the leap is also crucial.<\/p>\n
There are freelancing \u2018seasons\u2019 when projects typically start and clients are more readily available.<\/p>\n
Equally, there are times when projects are less likely to start and clients are thin on the ground.<\/p>\n
Good luck with your freelancing!<\/p>\n