How freelancers win clients and beat the competition
Being a freelancer is interesting and exciting; it provides an excellent opportunity to work as you wish and earn a handful of income.
But, the tight competition makes it tough to succeed in the freelance market.
Good numbers of newcomers are really worried about expert freelancers stealing all of the good jobs from the platform.
There is no need to worry since it is not a tiring or impossible task to find some good clients to crush the competition.
The freelance market has thousands of projects to offer you. It is your ability and quality that helps to convert offers to valued clients.
Here are the best tips for how freelancers win clients, beat their competition and see success a freelancer.
- 1 Identify the competition
- 2 Build a better portfolio
- 3 Carefully select your clients
- 4 Give more importance to long-term projects
- 5 Improve your communication skills
- 6 Keep learning
- 7 Client needs a solution, not just advice
- 8 Prepare proposals with a professional touch
- 9 Take on multiple clients to reduce risk
- 10 Make use of the benefits of technology
- 11 Conclusion: How to win clients as a freelancer
Identify the competition
Healthy competition only can bring the best out of you as a freelancer.
Don’t run away from the competition. Instead, identify the competition and accept it.
Have a good study of the projects and proposals.
See how the veteran freelancers quote the rates and bring the projects in favor of them. There are clients who give importance to quality, rates, or both.
Study how to identify them and convince them. This is the first thing you have to follow when providing freelance services.
Build a better portfolio
This is another factor that helps your clients to go through your works.
Reputed and busy clients may not be interested in checking several links and downloading big files.
Instead, send them a single link to your website where the best of your works are showcased neatly for them.
Make the portfolio with only the best works you have done for the clients. Never put all of the works in the portfolio since it can make it look cluttered.
Carefully select your clients
There could find several bitter experiences for the freelancers with the payment. Hence, select the clients who give importance to quality work than cheap rates.
If you are so sure about the quality and commitment of your work, have some patience to find the best clients.
Freelancer platforms can help bring good clients for you. Check for the genuineness of the client using various online forums.
This is how you can select the right client who can generate better projects for you.
Give more importance to long-term projects
If you are a serious and not a time pass freelancer, try to get long-term projects with better payment frequency.
This keeps you engaged in the work for a good period of time without wasting a lot of time in project search.
There are several clients who look for trusted and committed freelancers, who can provide continuous services at better rates. Be among one of them to become a successful freelancer.
Improve your communication skills
Be nice and friendly to the clients than approaching them with frustration.
Make use of simple and short words when sending emails instead of using complicated words and detailed technical explanations.
Your communication skills certainly play an important role in bringing and sustaining good clients from freelancer platforms.
Never think that you know everything once you complete the first project.
Technology and expectations of the targeted clients and customers change frequently.
Keep learning about the latest happenings in your field to be a competent freelancer.
Make the effort to provide something different and unique for the clients that others can’t.
Treat every project as the first one and your own project to deliver the best out of your talents, skills, and technical excellence to make it the best one.
Client needs a solution, not just advice
Each of the clients posts the jobs or proposals to find the right person to provide the best solution.
So, at least spend a few minutes to read the project description carefully since most of the clients will have their unique needs and expectation.
Most of the freelancers just go through the introduction and show the interest.
This is one of the big mistakes and reasons why freelancers miss good projects and clients.
Go through the proposal in detail, make some research, have a better idea and then write a pitch on how you can provide the best in service.
Prepare proposals with a professional touch
Write the proposal for the clients with a professional touch.
The proposals can work just like a mirror, and it can show your knowledge and experience in work.
It creates a good impression about you and your services in the mind of clients, which is so crucial in building a long-lasting relationship.
You can go through different proposal templates and samples to get an idea about how to write a professional proposal that convinces the client.
Take on multiple clients to reduce risk
It is a good idea to make use of multiple sources of clients than sticking with a single client.
But make sure that more clients should not risk the work and affect the quality.
You should prioritize the client in terms of work and payment frequency.
Keep two or three genuine clients to keep the work rotating without taking hard efforts and sleepless nights.
This helps you a lot to win the competition and develop your own working grounds to experience the real thrill and satisfaction in freelance work.
Make use of the benefits of technology
Technology helps you a lot in delivering the best works for clients.
Clients look for the freelancers who always stay ahead in learning and executing the upcoming technologies. Don’t get afraid to make use of modern technology. Even though it doesn’t work up to your expectation, it will learn new things for you.
Be one of the challenging freelancers in providing services to your clients.
For instance, if you are a website developer, then do not be afraid of taking technical assessments, coding tests, etc. to test your own skills.
Try to find the best online platforms and solutions that help you enhance the quality and perfection of the services.
Conclusion: How to win clients as a freelancer
These are some of the best tips for how freelancers can win clients and beat the competition and win clients.
Now, it is your time to switch on the computer and make a good start to your freelance career!