Description
A six-month content planner for building a thought leadership presence as a freelance consultant. It helps you decide what to write about, in what format, and how to space it out.
What’s included
- CSV template file (opens in Google Sheets or Excel)
- Six-month content planner with theme and format columns
- Format selection guide (articles, LinkedIn, speaking, newsletter)
- A simple content calendar template
Who it’s for
Useful if you want to build a reputation through content but are producing it sporadically because you do not have a plan. Not useful if you are not sure what you want to be known for yet. The planner assumes you have a point of view and a topic area. If you do not, that is the prior problem to solve.
If it works
If you stick to the plan for six months, you will have a body of work and a clearer sense of what resonates with your audience. Thought leadership takes longer than most people expect. Six months of consistent output usually produces noticeable results; six weeks rarely does.
Content builds visibility over time. It does not produce immediate enquiries. If you need clients in the next few weeks, content is not the answer.
Before you download
- This is a CSV file. Open it in Google Sheets or Excel. It will not work as a document or a PDF.
- After downloading, you will find the file in your account under My Downloads.
- You are getting a licence to use and adapt this for your own work. You cannot sell, redistribute, or share it with others.
