Description
A question bank, note-taking template, and synthesis framework for stakeholder interviews run as part of a strategy or discovery project.
What’s included
- CSV template file (opens in Google Sheets or Excel)
- 30 interview questions organised by theme
- Note-taking template for use during each interview
- A synthesis framework to identify patterns across multiple interviews
Who it’s for
Useful if you are running more than five stakeholder interviews and want a consistent structure that makes synthesis manageable. Not useful if you only need one or two conversations, an informal structure works better there, or if the interviews need to be formal research with consistent methodology, this is a consulting tool, not a research instrument.
If it works
If you use the note-taking template during each interview and then run the synthesis framework across all of them, you will have a defensible account of what stakeholders said and where the patterns lie. That is usually more useful than a summary of individual conversations.
The quality of the findings depends on how open the stakeholders are, not on the question bank. Some people will tell you what they think you want to hear regardless of how the questions are framed.
Before you download
- This is a CSV file. Open it in Google Sheets or Excel. It will not work as a document or a PDF.
- After downloading, you will find the file in your account under My Downloads.
- You are getting a licence to use and adapt this for your own work. You cannot sell, redistribute, or share it with others.






