---
title: Strategy
type: taxonomy_archive
taxonomy: category
slug: strategy
term_id: 2685
permalink: "https://benrmatthews.com/category/strategy/"
post_count: 5
description: Reading lists, frameworks, and resources for understanding and applying strategic thinking to business and career challenges.
---

# Strategy

Posts in this archive: 5

- [Key Areas To Focus On In Your SEO Strategy](https://benrmatthews.com/key-areas-to-focus-on-in-your-seo-strategy/)
- [E-commerce Marketing: 7 Tips to Humanize Your Marketing Strategy](https://benrmatthews.com/e-commerce-marketing-7-tips-to-humanize-your-marketing-strategy/)
- [7 tips for building an effective sales strategy as a freelancer](https://benrmatthews.com/7-tips-for-building-an-effective-sales-strategy-as-a-freelancer/)
- [Strategy Reading List and Resources for Beginner Strategists](https://benrmatthews.com/strategy-reading-list-and-resources-for-beginner-strategists/)
- [Using Facebook Ads to test your digital comms strategy](https://benrmatthews.com/using-facebook-ads-to-test-your-digital-strategy/) — How to use Facebook Ads to test messaging and get valuable feedback on your digital comms strategy.